Everything you to get started with Social Media Marketing. Includes profile and tracking setup for Facebook, as well as content generation for Social Media channels including Facebook, Twitter and LinkedIn.
Recommended Campaign Length: 12 Months
Profiles Setup: Facebook, Twitter & LinkedIn
Number Of Posts Per Month: 8 (published on Facebook, Cross-posted on Twitter and LinkedIn)
Maximum Boosts Per Month: 8 (content will run as sponsored posts with placements on Facebook, Instagram, Messenger, and Facebook's Audience Network)
Available Objectives: Page Promotion, Brand Awareness, Traffic, Engagement, Lead Generation
Number of Hyper-targeted Audiences: Up to 5
***Please note, this Social Media Monthly Package does not include paid promotions budget for boosted posts. We recommend an additional minimum of $100.00USD for the purposes of boosting posts.
SOCIAL MEDIA ASSESSMENT
We audit your social media pages and give initial recommendations to improve their visibility.
SOCIAL MEDIA PLAYBOOK CREATION
The tone of voice to use, the products to talk about, and the brand persona will be established here. This will contain the audience profile and projected reach and results of the boosted posts based on the given budget.
SOCIAL MEDIA CONTENT PLAN AND CALENDAR CREATION
The playbook will be updated every month to serve as a calibration tool and includes the content roadmap and calendar.
PAGE AND BOOSTED POST MONITORING
Your pages will be checked every day for comments and messages. Facebook ads will run throughout the campaign cycle.
SOCIAL MEDIA INSIGHTS
Monthly Reports include analysis of the cycle's results and recommendations for the next cycles.
Below are the key access requirements we need to effectively start the campaign. We strongly recommend at the end of the pitch to the client, to request for access while preparing the contract. Here are the access requirements:
Website Development & Digital Marketing Strategy By Chad Lapointe Enterprises LLC, DBA Digital Marketing Expert