What is the Business App?

Highlight your Marketing Funnel and identify Strengths and Weaknesses.

The Marketing Funnel rolls up key metrics from the Executive Report into Impressions, Engagement, and Leads – helping your marketing efforts by contributing to increased brand awareness and more customers.

Within each section, you can find important statistics that drive Marketing Funnel. These include statistics such as Google Business Profile views, social post comments, ad clicks, and the number of new reviews.

The Marketing Funnel in Business App enables users to see how their marketing efforts perform. It is divided into 3 distinct sections:

• Impressions: The number of views of online content received.
• Engagement: The number of interactions with a business’s online content.
• Leads: The number of interactions from people interested in a business’s online content.